Memri

Designing solutions for the challenges of learning & studying.

Overview

For my university bachelor project, I conducted an end-to-end design process to investigate factors that affect long-term memory while learning new knowledge or skills, beyond just studying for exams. With the increasing shift towards remote learning due to the COVID-19 pandemic, I noted the shortcomings of existing digital tools and techniques and identified a need for a simplified learning and notes app for students and young professionals to achieve better learning outcomes and create more long-term memory. Through a human-centered approach and primary research, I identified user needs and pain points, developed solutions, and tested usability to develop a unique selling proposition and strategy.

Outcome

The outcome of the design project was an app that uses spaced repetition, deep understanding, and the Cornell Notes technique in creating long-term memory. The market research identified several apps and services that intersect with learning but fall short of supporting long-term learning through note-taking, recording information, and organising / planning. The user research indicated that written notes are more digestible when taking in new information, and that digital filing is more effective for long-term organisation. Repetition is frustrating for most students, while planning, reminders, and time commitments are common pain points. Highlighting important information, annotations, and making use of study groups are key for engagement and making connections to other information helping ensure long-term memory. The project also identified the ideal user personas and considered their core pain points and potential gains. By looking at the problem through the user's perspective, the research allowed for a better understanding of what drives their motivation and the obstacles they face.

Check out the project here →

Key Take Aways

Insights from real users are crucial in creating great products, and layering the insights found through said users can provide even better understanding of the underlying problems. I also found the use of design systems such as 'atomic design' can greatly improve development processes through prototyping, testing, and scalability.